Why a book cover can make me buy a book.
We all know the phrase ‘you shouldn’t judge a book by its cover’ and for most things in life this is true. But not for books.
Book designers labour over the appearance of a book, whether it means sprayed edges, the title font or an image. To completely disregard that time and effort would undermine the work all the staff in design and production do.
Book covers are important.
I love beautiful books. A beautiful book cover draws me in and prompts me to pick up the book. If a book cover is nice then it makes me want to own the books, plus a book cover can tell you so many things about a book.
Nine times out of ten, a book cover can tell me if a book is something I might want to read. There are trends in book cover design just as there are in the stories that are being published, which means that new books may have covers that mirror similar books that have seen success.
And more than anything else, I like owning beautiful books.
Maybe it’s a horrible consumerist ideology that’s infected my brain, maybe it’s a a performative need to show off how much I read. I think it’s just that I really love books.
Books make me happy and having a huge bookcase of beautiful books makes me even happier.
So because of all the hard work publishing people put into book covers, and because I love owning beautiful books, I will continue to judge a book by its cover.
And you should too.